The Un-Agent Manifesto
The listing agent just became optional.
For sixty years, Texas sellers were told the 3% listing commission was just how it worked. It wasn't a law. It wasn't a market rate. It was a habit. We're ending the habit.
Traditional real estate agents have been charging Texas sellers 3% of their home's value to do something that costs $150.
They call it “listing.” Let's be precise about what that means: putting your property data into a database so buyers can find it.
That database is called the MLS. It feeds Zillow, Realtor.com, Redfin, and Trulia. It is the only place buyers and buyer's agents look. Once your home is on it, it shows up everywhere automatically.
The Math
$10,500+
Traditional listing agent · 3% on $350K
$150
Lone Star · flat fee · done
You did the hard part. You bought the home. You maintained it. You painted it. You kept it clean for every showing. You negotiated your life savings into it.
Then at the closing table, you hand a stranger more than $10,000 for the privilege of having your address on Zillow for sixty days.
That ends now.
Lone Star Flat Fee MLS gets your home on the MLS — the same database every agent uses — for $150 flat. One time. Done.
The commission? You keep it.
We are not a tech startup. We are a Texas-licensed brokerage, run by Texans, for Texans. A real human reviews your listing before it goes live. A real human answers the phone when you call. The only difference between us and the agent who would charge you $10,000+ is that we are not trying to take your equity.
We are the Un-Agent. And we are not going back.
The Un-Agent Moves
Four things we killed.
So you don't have to pay for them.
Kill the Listing Commission
Problem
Texas sellers pay $10,500+ to a listing agent just to enter their home into a database.
Move
$150. Flat. One time. Get listed on the MLS in 24 hours.
We Believe
“We believe listing should cost what listing actually costs.”
Kill the Black Box
Problem
Sellers have no idea what their agent is doing — or whether anything is happening at all.
Move
Full visibility. Your dashboard shows where your listing is, when it went live, and what's next. Real time.
We Believe
“We have nothing to hide because we're not hiding anything.”
Kill the Lock-In
Problem
Traditional listing agreements trap sellers for six months — even if nothing is happening.
Move
No contract. No lock-in. Cancel any time, no questions, no fee.
We Believe
“We earn your business every day, not once at the signature line.”
Kill the All-or-Nothing Trap
Problem
Sellers think their only options are full-service (expensive) or FSBO (invisible).
Move
Modular services. Start with the MLS listing. Add what you need. Skip what you don't.
We Believe
“Your home, your money, your call.”
Ready when you are
List your Texas home for $150.
Enter your address. Live on the MLS in 24 hours.
Prefer the full-service route? See all packages